Found
Get discovered
SEO, local search, and how AI assistants decide which businesses to recommend.
The podcast · from Arising Co
Found, Trusted & Chosen
A show about how businesses get discovered on Google and AI search, earn trust online, and become the obvious choice in their market. Hosted by Michael Santiago.
Trusted
Earn confidence
Websites, reviews and brand signals that make people believe you before they call.
Chosen
Win the decision
Positioning and conversion, so the right customers pick you over everyone else.
Episodes
Latest conversations.
Why AI Sites All Look the Same
Why ChatGPT Recommends Your Competitor (And Not You)
More from Arising Co
Practical breakdowns for service businesses.
How Premium Contractors Get More Clients Through Google & AI Search
How to Rank on Google and AI Search for More Leads
How to Get Pool Clients: Marketing Strategies for Pool Builders
Put it to work
Want to be the business AI recommends?
Get a free audit of your search and AI visibility from the Arising Co team.